NXTERA Sports
Modern landing page for a growing sports-tech brand
NXTERA Sports
Modern landing page for a growing sports-tech brand
NXTERA Sports
Modern landing page for a growing sports-tech brand
The Challenge
Nxtera Sports was entering the market and needed more than a website. They needed a clear narrative that could align internal teams while establishing credibility with athletes, parents, sponsors, and early investors. At launch, perception mattered. The brand had to feel legitimate, intentional, and ready to scale from day one.
The Solution
I worked alongside the Nxtera team as a design partner to shape how the company showed up publicly at launch. Together, we clarified the positioning, prioritized what each audience needed to understand, and structured a focused landing experience that balanced excitement with trust. The site was designed and built in Framer to move quickly without sacrificing clarity or polish.
The Outcome
The launch experience helped Nxtera Sports present itself as an established, forward-thinking organization from day one. Athletes and investors responded positively, internal alignment improved as the team rallied around a shared story, and the website became a foundation for future growth, partnerships, and fundraising.
Overview
Nxtera Sports was preparing to launch and needed to look credible from day one. The goal wasn’t just to have a website, but to create a clear, confident presence that aligned athletes, parents, sponsors, and early investors around the same story.
I partnered closely with the team to shape the launch experience, clarify positioning, and design a focused landing page that felt established and ready to scale. Built in Framer for speed without sacrificing quality.
The result was a strong launch foundation, positive feedback from athletes and investors, and a site that helped unify internal direction as the company continued to grow.
