Accounting Firm V1 Landing Page Framer Development
Prepared by: Andru Bailey
Prepared for: Tally
project summary
This project is not about launching “just another landing page.”
It is about removing friction between your product and your audience, so the right people clearly understand what you offer, why it matters, and how to move forward.
Based on our conversation, you already have a strong direction in place through your existing design and Portuguese copy. The opportunity now is to turn that into a polished, production-ready experience in Framer that feels clear, trustworthy, and built to scale as you grow.
This engagement is designed to finalize your v1, tighten the user experience, and create a clean foundation that can evolve with your product over time.
Problems We're Solving
From our discussion, the core challenges are:
The current landing page is in a v1 state and needs refinement before launch
Some messaging and structure may still be creating cognitive friction for first time visitors
You need a reliable Framer build that is solid, fast, and easy to iterate on
You want a polished foundation that supports future growth, signups, and updates
You need someone to take what you already have and bring it across the finish line
Left unchanged, these issues could slow momentum at a critical early stage of your product's launch.
The Outcome This Project Supports
The goal of this engagement is to:
Increase clarity for first time visitors
Improve confidence in your product through a cleaner, more intentional experience
Reduce friction between discovery and action
Create a landing page that serves as a stable, long term asset for your company
My Approach
To support those outcomes, I will:
Take your existing design and direction as the foundation, not start from scratch
Refine structure, spacing, and hierarchy so the page reads clearly and logically
Build a clean, production-ready landing page in Framer
Ensure the site is fast, responsive, and stable across devices
Make thoughtful UX adjustments that will improve flow without changing your vision
Set up the build in a way that makes future iterations simple for your team
Every decision will be made in service of clarity, trust, and conversion.
Deliverables
A polished, conversion-focused landing page built in Framer
Clear hero section that communicates your value quickly
Refined content structure that guides users naturally down the page
Mobile optimized layouts for modern traffic
Solid Framer build that is easy to maintain and update
Clean handoff with guidance on how to make edits post-launch
Investment
A focused V1 landing page that supports sales conversations and early positioning, without overengineering the experience.
ESSENTIAL Build
$1,000
This build is best for finalizing your V1 and getting live quickly
Payment Schedule
50% deposit to begin
50% at final delivery
Timeline
Typical timeline ranges from 1 to 2 weeks depending on the option selected. All options follow a similar timeline. Higher tiers add depth, polish, and visibility, not delay.
Proposal expiration
Pricing reflects current availability and is valid for 10 days. After that, scope or timing may need to be adjusted.
Proposal Expires on January 31st, 2025
Ongoing maintenance & Support
After launch, ongoing support is available to keep your website current, secure, and performing well as your business evolves.
This can include:
Content updates and page edits
New sections or feature additions
Performance and UX improvements
Technical troubleshooting and fixes
Light SEO and conversion optimization support
Maintenance is offered on a flexible, month to month basis or as needed, so you are never locked into a long term commitment.
Details and pricing can be discussed once the site is live and priorities are clear.
Next Steps
Let me know the proposal is approved.
I’ll send over the agreement and get your project scheduled.
Thank you for your time and consideration. I appreciate the opportunity to collaborate and help bring this project to launch.
Andru Bailey
Modern Web Designer & Digital Strategist