Website Redesign Proposal

Website Redesign Proposal

Date Sent:

Date Sent:

Wednesday, August 13, 2025

Wednesday, August 13, 2025

Prepared by:

Prepared by:

Andru Bailey

Andru Bailey

Prepared for:

Prepared for:

NXTERA

NXTERA

Overview

Overview

A premium redesign that clearly presents athlete representation, NIL, and staffing with fast, mobile‑first pages and modular Framer sections. In 3 weeks from kickoff we’ll align on structure, build, and launch, raising trust and inquiry rates while keeping ongoing edits simple.

A premium redesign that clearly presents athlete representation, NIL, and staffing with fast, mobile‑first pages and modular Framer sections. In 3 weeks from kickoff we’ll align on structure, build, and launch, raising trust and inquiry rates while keeping ongoing edits simple.

Objectives & Goals

Objectives & Goals

What Success Looks Like

What Success Looks Like

A premium site that clearly shows services for athletes, brands, and partners, loads fast on mobile, and makes the next step obvious.

A premium site that clearly shows services for athletes, brands, and partners, loads fast on mobile, and makes the next step obvious.

Business Case/ROI

Business Case/ROI

A clearer story and faster pages increase trust and inquiry rates, while a simpler editor lowers ongoing maintenance time and costs.

A clearer story and faster pages increase trust and inquiry rates, while a simpler editor lowers ongoing maintenance time and costs.

Scope & Timeline

Scope & Timeline

Deliverables (Recommended)

Deliverables (Recommended)

- Strategy, sitemap, and wireframes - Framer redesign with modular sections - Simple collections for stories and updates - Domain connection and launch support - Handoff and quick editor walkthrough

- Strategy, sitemap, and wireframes - Framer redesign with modular sections - Simple collections for stories and updates - Domain connection and launch support - Handoff and quick editor walkthrough

Projected Timeline

Projected Timeline

3 weeks total from kickoff: discovery and design, build, QA + launch.

3 weeks total from kickoff: discovery and design, build, QA + launch.

Investment

Investment

Investment Options

Option A

$0

$0

Option B (Recommended)

$1,500

Total

Total

$1,500
$1,500
$1,500

Proposal Validity

Proposal Validity

This proposal is valid until

This proposal is valid until

August 23, 2025

Aug 23, 2025

After that date, pricing and timeline may be subject to change based on project load and updated rates.

After that date, pricing and timeline may be subject to change based on project load and updated rates.

Optional: Ongoing Growth

Optional: Ongoing Growth

Once your new site is launched, our work doesn’t have to stop there. Most of my clients choose to continue working with me through a monthly retainer that keeps their digital presence growing and performing at its best.

Once your new site is launched, our work doesn’t have to stop there. Most of my clients choose to continue working with me through a monthly retainer that keeps their digital presence growing and performing at its best.

What this includes:

What this includes:

- Regular design & content updates
- Conversion optimization & analytics reviews
- Technical maintenance and hosting
- Strategic support and recommendations for new initiatives

- Regular design & content updates
- Conversion optimization & analytics reviews
- Technical maintenance and hosting
- Strategic support and recommendations for new initiatives

Investment:

Investment:

Starting at $199/month, tailored to your needs.
(We’ll finalize this together once your new site is live and we’ve reviewed your data.)

Starting at $199/month, tailored to your needs.
(We’ll finalize this together once your new site is live and we’ve reviewed your data.)

Next Steps

Next Steps

If you have any questions, I’m just an email away at hello@andrubailey.com.

If you have any questions, I’m just an email away at hello@andrubailey.com.