Website Redesign Proposal
Website Redesign Proposal
Date Sent:
Date Sent:
Wednesday, August 13, 2025
Wednesday, August 13, 2025
Prepared by:
Prepared by:

Andru Bailey
Andru Bailey
Prepared for:
Prepared for:
NXTERA
NXTERA
Overview
Overview
A premium redesign that clearly presents athlete representation, NIL, and staffing with fast, mobile‑first pages and modular Framer sections. In 3 weeks from kickoff we’ll align on structure, build, and launch, raising trust and inquiry rates while keeping ongoing edits simple.
A premium redesign that clearly presents athlete representation, NIL, and staffing with fast, mobile‑first pages and modular Framer sections. In 3 weeks from kickoff we’ll align on structure, build, and launch, raising trust and inquiry rates while keeping ongoing edits simple.
Objectives & Goals
Objectives & Goals
What Success Looks Like
What Success Looks Like
A premium site that clearly shows services for athletes, brands, and partners, loads fast on mobile, and makes the next step obvious.
A premium site that clearly shows services for athletes, brands, and partners, loads fast on mobile, and makes the next step obvious.
Business Case/ROI
Business Case/ROI
A clearer story and faster pages increase trust and inquiry rates, while a simpler editor lowers ongoing maintenance time and costs.
A clearer story and faster pages increase trust and inquiry rates, while a simpler editor lowers ongoing maintenance time and costs.
Scope & Timeline
Scope & Timeline
Deliverables (Recommended)
Deliverables (Recommended)
- Strategy, sitemap, and wireframes - Framer redesign with modular sections - Simple collections for stories and updates - Domain connection and launch support - Handoff and quick editor walkthrough
- Strategy, sitemap, and wireframes - Framer redesign with modular sections - Simple collections for stories and updates - Domain connection and launch support - Handoff and quick editor walkthrough
Projected Timeline
Projected Timeline
3 weeks total from kickoff: discovery and design, build, QA + launch.
3 weeks total from kickoff: discovery and design, build, QA + launch.
Investment
Investment
Investment Options
Option A
$0
$0
Option B (Recommended)
$1,500
Total
Total
$1,500
$1,500
$1,500
Proposal Validity
Proposal Validity
This proposal is valid until
This proposal is valid until
August 23, 2025
Aug 23, 2025
After that date, pricing and timeline may be subject to change based on project load and updated rates.
After that date, pricing and timeline may be subject to change based on project load and updated rates.
Optional: Ongoing Growth
Optional: Ongoing Growth
Once your new site is launched, our work doesn’t have to stop there. Most of my clients choose to continue working with me through a monthly retainer that keeps their digital presence growing and performing at its best.
Once your new site is launched, our work doesn’t have to stop there. Most of my clients choose to continue working with me through a monthly retainer that keeps their digital presence growing and performing at its best.
What this includes:
What this includes:
- Regular design & content updates
- Conversion optimization & analytics reviews
- Technical maintenance and hosting
- Strategic support and recommendations for new initiatives
- Regular design & content updates
- Conversion optimization & analytics reviews
- Technical maintenance and hosting
- Strategic support and recommendations for new initiatives
Investment:
Investment:
Starting at $199/month, tailored to your needs.
(We’ll finalize this together once your new site is live and we’ve reviewed your data.)
Starting at $199/month, tailored to your needs.
(We’ll finalize this together once your new site is live and we’ve reviewed your data.)
Next Steps
Next Steps
If you have any questions, I’m just an email away at hello@andrubailey.com.
If you have any questions, I’m just an email away at hello@andrubailey.com.